Crossroads Hospice has experts available in dealing with grief, end-of-life planning, paying for hospice and more. They can provide insight, opinions, case studies and statistics to media professionals. Please contact Amanda Lieberman for assistance.
Media Contact Information
Office: 215-545-4715, extension 32
Cell Phone: 609-238-3035
Simon Public Relations
200 S. Broad Street, Suite 1160
Philadelphia, PA 19102
About Crossroads Hospice
Crossroads Hospice is a family-owned, privately held business
headquartered in Tulsa, Oklahoma. It was founded in 1996 by G. Perry
Farmer, Jr. and has grown to eleven locations serving seven states.
Crossroads was inspired by a family business in long-term care. Perry
has extensive, hands-on experience in health care—holding positions as
nurse’s aide, housekeeper and maintenance, eventually working his way to
In 1998, Perry was joined by his uncle, Clayton Farmer. Clayton is a
registered dietician and former owner of a durable medical goods
business. His analytic and financial skills helped further shape
Today, Crossroads Hospice is known for its innovation as evidenced by
its unique approach to staffing and serving patients; the Palliative
Performance Indicator, a proprietary scoring evaluation used by
long-term care facilities to improve outcomes; and programs like the
Gift of a Day, Veterans Recognition, and Grief Recovery.