What Is Leadership?!
By Danny Gutknecht
Even though I work with some of the best leaders on the planet, I don’t like the term leadership. It carries too much baggage. Most people in “leadership positions” have found a clever way to hack the system, to feel a sense of control, control that’s often dressed up as purpose.
And that’s not evil. It’s just human. And they put themselves there. But many of those people are quietly miserable. Or aren’t doing anything really meaningful with their time. I know, because I been there — and I’ve also worked with leadership teams most of my life. Oh — the most effective people in leadership roles will readily admit all of this.
Back in 2013, I worked with Expedia when Dara Khosrowshahi was CEO, who has recently been turning Uber around. The team I worked with went on to produce six CEOs over the next five years. Dara introduced me to a rising star on his team, Aman Bhutani, who’s now the CEO of GoDaddy. You could see why Dara liked him. Aman was grounded, direct, and allergic to pretense. He literally tore down his office walls so he could connect with his team — not to monitor, but to work alongside.
I once asked Aman what he looked for when hiring other leaders. He said, “Self-awareness. If you can’t lead yourself, you can’t lead anyone else. If you’re buried in tasks, barking orders, or sprinting from meeting to meeting, you’re avoiding the things you need to address in your own thinking, in your own heart. You’re reacting, not growing. You and your team have no oxygen. You’re too worried about accountability, which is a wild goose chase.”
Why? Because when a person doesn’t make space for their own growth. They’re focused on control. They want to feel important instead of making others important — or being important to the work itself.
If your job impacts others in terms of title, you must take time for your own development — particularly by someone who doesn’t sit in your daily politics or care about your personal drama. Leaders who don’t ”work at themselves” atrophy. The mind closes in. They start believing their own press releases, their own philosophy — and don’t grow. That’s when you see leadership teams unable to get on the same page or follow through.
Like it or not, people in an organization bend their language to fit a leader’s ear. Peer to peer, and top down. It’s one of the most difficult feedback loops in business: a leader surrounded by people trying to keep the peace, or jockey for favor.
That’s why every leader needs a place of reflection fueled by friction. Someone who can hold the mirror still enough for them to see what they’d rather avoid. The tension in the gap between. Great advisors, coaches, therapists won’t make you feel good. You feel good because they were able to climb into the container with you, and work to keep both spines near the center.
I’ve been asked many times; how do you find a good leader?
You don’t. Not until you start with yourself. Then you realize: leadership isn’t worth defining. It’s something to practice – with relentless self-honesty.

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